Learn to execute, optimize, and communicate AI-powered performance strategies with clarity and confidence. Our Performance Marketing with AI (Online) course gives you the hands-on practice to build the AI-powered skill set the industry now demands.
Learn in-demand skills to thrive in the AI era. Tell us a little about you and we’ll get in touch with more info.
Loading Form...
Residents of Alabama, Connecticut, Kentucky, Nebraska, Oklahoma, Wisconsin, and Wyoming are not eligible to enroll in this course.
Except: May 25
Mon & Wed: 7:00pm - 9:00pm EDT
Except: May 25
Mon & Wed: 1:00pm - 3:00pm EDT
Mon & Wed: 7:00pm - 9:00pm EDT
Tue & Thu: 6:00pm - 8:00pm EDT
Tue & Thu: 1:00pm - 3:00pm EDT
Want to learn more? Get answers to common questions and discover what makes learning with GA different.
Take two courses and qualify for an additional two courses for free. With a bundle discount, all four courses are available for a total payment of $5,900.*
*Eligibility is based on terms and conditions.
When you enroll in two eligible courses within this learning pathway, you become eligible for a bundle discount that allows you to take the remaining two courses in the pathway at no additional tuition or fee cost.
The bundle discount applies only after enrollment in two qualifying courses. Students must enroll in the four courses individually and are charged applicable tuition and fees after enrollment occurs.
Bundle eligibility, course availability, and timing are subject to terms and conditions.
Divide tuition into two, three, or four easy payments while in school.
As low as $712.50.
Apply for a 0% interest loan from Climb Credit
Pay zero interest on manageable payments over 9 months with the 0% Interest Loan.
Loan approval subject to eligibility.
Apply for a loan from Climb Credit.
Begin repaying immediately, or choose an interest-only option.
Get an interest rate from 6.5–15%, with a Climb loan term from 2–5 years or an interest rate ranging 6.99 – 17.99% APR.
Loan approval subject to eligibility. Loan terms displayed are effective as of 1/1/2026.
This course is for marketers and digital advertising professionals, marketing analysts and strategists, new marketers, and upskilling professionals looking to modernize their skill set with AI-driven tools, automation strategies, and advanced measurement techniques and who want:
This course works with any major AI platform. Use your existing account or free tiers from:
No premium subscriptions required—learn with the tools you already have.
✓ Live cohort learning: Learn with a structured group of professionals who share your goals. Get real-time answers from expert instructors during live sessions.
✓ Comprehensive skill stack: Rather than focusing on theory alone, this course pairs deep channel expertise with hands-on practice using AI-driven strategy, automation, generative tools, and governance frameworks across search, social, and commerce ecosystems.
✓ Hands-on practice: Learn through 18 hands-on lab hours and a multi-part capstone project to develop the skills to design AI-informed campaign architectures, interpret modeled conversion data, build automated reporting systems, and apply responsible AI practices.
✓ Workplace-relevant application: Leave with a portfolio-ready campaign blueprint and the ability to execute, optimize, and communicate AI-powered performance strategies with clarity and confidence.
of marketers say content demand has doubled
(Source: Adobe, 2025)
of marketers identify AI expertise as a major skills gap
(Source: Marketing Week, 2025)
of marketers report that AI-generated content performs as well or better than manually created content
(Source: CoSchedule, 2025)
You'll leave this course with these performance marketing with AI skills:
“Getting exposure and time with our instructor and classmates meant we could get to know other industries and how they approach marketing problems. This course gave me the confidence in my decision to move to marketing.”
GA grad, Digital Marketing Short Course
Learning AI skills is no longer optional. Tell us a little about you—and we’ll get in touch with more info.
Loading Form...
Need to speak with someone directly?
Our admissions team is here to help.
No, this Performance Marketing with AI (Online) course is designed for beginners and no technical background is required.
Our Admissions team can discuss your background and learning goals to advise if this course is a good fit for you.
Key learning outcomes include:
Yes. All of our courses are designed for busy professionals with full-time work commitments. There’s no prework, and the workload is designed to be manageable with a full-time job. If you need to miss a session or two, we offer resources to help you catch up. We recommend you discuss any planned absences with your instructor.
Our Admissions team is here to help and can advise whether this course is right for you and your learning goals. You can also:
*Course modality options vary by location, pending market availability. Please contact our Admissions team to discuss what version is available in your location.